We’re waking up the world of benefits at HR Tech
See the first glimpse of what’s next at HR Tech and why insiders are already buzzing about it.
September 16 – 18, 2025
Why Meet with Us
Benefits have been stuck in the past with old systems, broken promises, and tech that never delivers. At HR Tech Aptia is revealing what comes next. It is not what you have heard before and it may just reset your expectations.
What insiders are already saying
“Really impressed, you guys have several unique things you’re doing in your experience and analytics we haven’t seen from others before.”
“WOW The tech Blown away by the demo.”
“In the future Aptia should be the only place I go to for anything related to my benefits.” “Excited for Aptia and our clients.”
“I am not aware of anyone who has approached decision support in quite this way, and I find it extremely compelling.”
“You are solving the historical Benefits death march problem this industry has.”
“Phenomenal. I’ve seen lots of demos so that’s a true compliment.”
Book a Meeting
Schedule time with our team and receive a free Yeti mug as our thank you. Meeting types available include general conversations, product demos, and media interviews.
Book Your 1:1 Demo
See It in Action
Catch Aptia’s technology live at HR Tech. You can book a one-on-one demo with our team or stop by during one of our group demos to see it on the big screen.
Group Demo Schedule
Tuesday, Sept. 16 | 6:30 pm
Wednesday, Sept. 17 | 10 am and 2 pm
Thursday, Sept. 18 | 10 am
Experience Aptia at the Booth
Make Your Own Wake Up Kit
Choose from energizing essentials and take home a custom Aptia pouch.
Daily Giveaways
Big prizes each day including a Theragun, Oura Ring, and Nespresso machine.
Countdown Clock and Aptia Pins
Come pick up your exclusive Aptia pin to attach to your lanyard. You will see a countdown clock on our booth. When the timer goes off, you will want to be right near our booth for a special surprise giveaway reserved for attendees wearing their Aptia pin.
Advisor Collective Lounge
Located in the rear of our booth, the Advisor Collective Lounge is an exclusive space designed for Advisor Collective members only. It is a place to rest, recharge, and connect away from the buzz of the show floor.
Special Invite Only Events
Spa Night
A private spa evening for HR executives, managers, and brokers.
Where to Find Us
Booth 4334 near the AI Playground
Tuesday, Sept. 16 | 5 pm to 7 pm
Wednesday, Sept. 17 | 9 am to 6 pm
Thursday, Sept. 18 | 9 am to 2:30 pm